ANUA

The Ultimate Sun Protection for Sensitive and Acne-Prone Skin.

The ANUA Heartleaf Silky Moisture Sun Cream is a high-performance chemical sunscreen that provides superior UV protection while deeply soothing the skin. Formulated with Heartleaf Extract, this sunscreen is designed to settle comfortably on the skin with a "silky" finish?meaning no greasiness, no stickiness, and absolutely no white cast. It?s the perfect daily essential for those who want sun protection that feels like a lightweight moisturizer.

Key Benefits:

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Maximum UV Protection: Certified SPF 50+ PA++++ to protect your skin against both UVA and UVB rays, preventing sun damage and premature aging.

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Soothes & Calms: Infused with Heartleaf Extract to reduce skin temperature and calm irritation, making it ideal for reactive or acne-prone skin.

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Silky, Non-Greasy Finish: The lightweight texture absorbs instantly, leaving a smooth, "silky" base that is perfect for wearing under makeup.

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Hydration Boost: Contains Panthenol to lock in moisture and strengthen the skin?s natural barrier throughout the day.

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Zero White Cast: A transparent formula that works perfectly on all skin tones without leaving any chalky residue.

Main Ingredients: Heartleaf Extract (Houttuynia Cordata), Panthenol, Niacinamide, Adenosine.
Skin Type: Ideal for all skin types, especially sensitive, oily, and acne-prone skin.

How to Use:

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As the final step of your morning skincare routine, apply a generous amount to the face, neck, and any areas exposed to the sun.

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Apply at least 15?20 minutes before sun exposure.

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Reapply every 2?3 hours during prolonged sun exposure for continuous protection.

This brightening collagen mask is formulated with 70% Rice extract and ceramides, designed to give the skin a radiant, "glass skin" appearance. The rice extract gently brightens and evens out skin tone, while the ceramides work to reinforce the moisture barrier, keeping the skin hydrated and protected. The collagen component helps to improve elasticity, leaving the face feeling firm, plump, and thoroughly nourished. This is an excellent treatment for dull or tired skin, providing an instant glow and deep hydration that lasts.

Key Benefits: Brightens and evens skin tone, improves elasticity, and provides intense hydration.

How to Use: Apply the sheet mask to a clean face, leave on for 15-20 minutes, and gently pat the remaining essence into the skin.

These clear pads are pre-soaked with Anua's signature Heartleaf 77% essence, providing an easy and effective way to calm and clear the skin. They are specifically designed to gently exfoliate dead skin cells and remove excess oil, helping to prevent breakouts and pore congestion. The soothing properties of Heartleaf make these pads perfect for individuals with sensitive or acne-prone skin, providing immediate relief from irritation while preparing the skin to better absorb the rest of your skincare routine.

Key Benefits: Calms irritation, gently exfoliates, and keeps pores clear.

How to Use: Use after cleansing; wipe the embossed side over your face, then use the smooth side to finish, patting in the remaining essence.

This moisture-boosting cream is formulated with a high concentration of Birch Sap, which is renowned for its calming and deeply hydrating properties. Designed to provide a "moisture bomb" effect, it helps quench thirsty skin and restore the skin's natural oil-water balance. The texture is lightweight yet intensely nourishing, making it suitable for both day and night use. It strengthens the skin's barrier, ensuring your face feels soft, protected, and well-hydrated throughout the day, even in dry or harsh environmental conditions.

Key Benefits: Intensely hydrates with 70% Birch Sap, balances oil and water, and strengthens the skin barrier.

How to Use: As the final step of your skincare routine, apply a generous amount to the face and neck, massaging until fully absorbed.

Deep Pore Cleansing for Acne-Prone and Sensitive Skin.

The ANUA Heartleaf Pore Control Cleansing Oil is a viral skincare essential that melts away stubborn makeup, sunscreen, and deep-seated impurities without clogging your pores. Now available in a convenient 20ml trial size, this lightweight, non-comedogenic oil is perfect for those who want to experience its deep-cleaning power or need a travel-friendly companion for their double-cleansing routine.

Key Benefits:

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Targeted Pore Care: Specifically formulated to dissolve blackheads and whiteheads while controlling excess sebum production.

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Soothing Formula: Infused with Heartleaf Extract to calm the skin and prevent irritation during the cleansing process.

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Acne-Friendly: Clinically tested and proven to be safe for acne-prone skin; it effectively cleanses without causing breakouts.

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Effortless Makeup Removal: Easily breaks down waterproof makeup and mineral sunscreens, leaving the skin feeling fresh and clean.

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Perfect for Travel/Trial: The 20ml mini size is ideal for testing the product on your skin before committing to the full size, or for keeping in your travel bag.

Main Ingredients: Heartleaf Extract, Jojoba Seed Oil, Grape Seed Oil, Macadamia Seed Oil, Sunflower Seed Oil.
Skin Type: Ideal for all skin types, especially oily, combination, and acne-prone skin.

How to Use:

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Apply an appropriate amount onto dry hands and gently massage onto a dry face.

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Massage for 1–2 minutes, focusing on areas with blackheads or heavy makeup.

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Add a small amount of water to emulsify the oil into a milky white texture.

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Rinse thoroughly with lukewarm water and follow with a water-based cleanser (Double Cleanse).

Instant Quench & Deep Barrier Recovery for Thirsty Skin.

The ANUA Birch 70% Moisture Boosting Serum is a concentrated hydration treatment engineered to deeply replenish dehydrated, stressed skin without any heaviness or grease. Formulated with 70% Japanese White Birch Water, this serum delivers an abundance of minerals, amino acids, and essential vitamins deep into the skin to lock in moisture, repair a compromised barrier, and restore a plump, glass-like finish.

Why It Belongs in Your Routine:

• 70% White Birch Water Base: Replaces purified water with mineral-rich birch sap, delivering hydration that absorbs faster and lasts significantly longer.
• 10-Layer Hyaluronic Acid Complex: Multi-molecular weights of hyaluronic acid hydrate every level of your skin, from the outer surface down to the deeper layers.
• Calming "ABC Complex": Enriched with Allantoin, Betaine, and Cucumber Fruit Extract to rapidly calm sensitivity, reduce redness, and soothe heat-stressed skin.
• Repairs Moisture Barrier: Panthenol (Pro-Vitamin B5) reinforces the skin’s natural lipid layer to stop moisture loss throughout the day.
• Zero Stickiness, High Absorption: The silky, watery formula glides smoothly and sinks in effortlessly, making it ideal for humid weather and seamless under makeup.

Hero Ingredients:

• Japanese White Birch Water (70%): Delivers intense, long-lasting moisture and vital nutrients.
• 10 Types of Hyaluronic Acid: Plumps skin and prevents dehydration lines.
• Panthenol: Strengthens and shields the delicate moisture barrier.
• Allantoin & Cucumber Extract: Cools and calms irritation on contact.

Ideal For:

• Skin Types: Dehydrated, combination, oily-dehydrated, normal, and sensitive skin.
• Skin Concerns: Tightness after cleansing, dullness, surface oiliness caused by inner dehydration, and sensitivity.

How to Use:

1. After cleansing and toning, dispense 2–3 drops directly onto the face and neck.
2. Gently spread and tap into the skin until completely absorbed.
3. Follow with your favorite moisturizer (pairs perfectly with the ANUA Birch 70% Moisture Boosting Cream).
4. Use both AM & PM for best results.