HUDA BEAUTY

WHAT IT IS:

A weightless whipped lip mousse that delivers a soft matte blur finish with plush comfort.

WHAT IT DOES:

This delicious whipped mousse melts into lips for a blurred, soft matte finish that never feels flat. The airy, whipped formula glides on effortlessly, visibly smoothing the look of lip texture and lines for a soft-blurred effect. Lips feel plush, comfortable and flexible- it’s giving matte, made soft!

WHAT ELSE TO KNOW:

Available in eight must-have nudes, this delicious whipped mousse gives you a blurred, soft matte look that’s effortless to wear! Wear it on its own for a blurred, soft matte finish or pair with Lip Contour 2.0 for a foolproof softcore matte lip that’s defined, blurred, and iconic.

WHY WE’RE OBSESSED:

• Delicious, weightless whipped mousse formula
• Plush comfort you can actually feel
• Flexible, comfortable wear that moves with your lips
• Glides on effortlessly for a smooth, even application
• Buildable soft matte color without heaviness
• Visibly blurs lip lines and texture

CLAIMS RESULTS:

• 99% agreed its application experience is smooth and seamless*
• 98% agreed it feels lightweight*
• 92% agreed it delivers a smooth, comfortable modern matte feel*
• 92% agreed it visibly smooths lip texture and lines*

* Based on an independent study of 100 people with various skin tones.

SHADES:

• For a cool-toned pink flush look use: Baby Pink
• For a peachy nude look use: Honey Nude
• For a rustic rose finish look use: Rosy Nude
• For a warm toffee brown look use: Warm Brown
• For a cool-toned beige look: Mocha Mauve
• For an effortless pinky brown look use: Bombshell Pinky Brown
• For a rich berry plum look use: Berry Brown

Inspired by Huda’s love for self-expression through makeup, Huda Beauty Demi Matte is a bold Cream Lipstick showcasing a full spectrum of ultra-feminine colors to complement every one of your alter egos.

Saturated in pigment, the creamy texture glides on with an intense color release from the first swipe, creating a lacquer-like sheen which highlights and enhances the natural contours of your pout.

Demi Matte lipsticks are formulated with a hint of menthol, specially designed to deliver a temporary cooling effect and tingling sensation that leaves the lips looking visibly plumper.

Enriched with Maxi-lip™ that stimulates collagen and hydrates the lips throughout wear, Demi Matte sets to a satin finish that lasts for hours with extreme comfort, without dehydrating the lips. Faithful to her versatile use, Huda likes to blot her lips after application to mute the shine and achieve a more matte, almost stainy finish.

How to use

• Line your lips using the Huda Lip Contour Matte Pencil and fade towards the center
• Apply only one layer of Demi Matte to the center of your lips
• Spread the product over your lips by rubbing your lips together
• For a beautiful stained effect, blot your lips with a tissue after application

Ingredients

TRIMETHYLSILOXYPHENYL DIMETHICONE, POLYBUTENE, DIISOSTEARYL MALATE, DIMETHICONE, BIS-DIGLYCERYL POLYACYLADIPATE-2, SILICA DIMETHYL SILYLATE, ISODODECANE, TRIMETHYLSILOXYSILICATE, KAOLIN, POLYSILICONE-11, ETHYLHEXYL PALMITATE, TRIBEHENIN, MENTHOL, AROMA (FLAVOR), SORBITAN ISOSTEARATE, LACTIC ACID, PALMITOYL TRIPEPTIDE-1, [+/- CI 77891 (TITANIUM DIOXIDE), CI 15985 (YELLOW 6 LAKE), CI 77499 (IRON OXIDES), CI 77491 (IRON OXIDES), CI 77492 (IRON OXIDES), CI 15850 (RED 7 LAKE), CI 45410 (RED 28 LAKE), CI 42090 (BLUE 1 LAKE), CI 15850 (RED 6), CI 19140 (YELLOW 5 LAKE)].

What it is:
A highly comfortable, long wear liquid lipstick that dries matte with intense color pay-off and transfer-proof properties.

What it does:
Introducing Huda Beauty's latest lip beautifier: the Liquid Matte, an unrivaled take on the liquid lipstick. The tried and true comfort-wear formula from top beauty expert, Huda Kattan, is infused with antioxidants and an exclusive complex to help maintain the lips' hydration. The lightweight formula glides on a thin coat of color that intensifies as it sets to a matte, transfer-free finish with amazing staying power. You might even forget you're wearing anything on your lips at all! The must-have shades can be worn alone or combined to create the perfect color for any occasion. Pair it with a complementary Huda Beauty Lip Contour to set off your look.

What it is formulated WITHOUT:
- Parabens