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The Ordinary Soothing & Barrier Support Serum is a multi-active solution designed to reduce visible signs of skin irritation, calm redness, and rapidly rebuild a compromised skin barrier. This advanced pink formula delivers an immediate hydration boost while shielding the face from environmental stressors to promote a healthy complexion.
Benefits: Rapidly Rebuilds Skin Barrier, Soothes Irritation and Persistent Redness, Delivers All-Day Surface Hydration, Calms Active Discomfort.
Skin Type: Excellent for Sensitive, Dry, Irritated, and Normal skin types.
Key Ingredients: Vitamin B12, Gallic Acid Derivatives, Centella Asiatica Phytotechnologies, Ceramides.
How to Use: Apply a few drops to the entire face and neck area in both your morning and evening skincare routines after cleansing but before applying heavier moisturizers.
The Ordinary's bestselling hyaluronic acid serum original formulation without Ceramides for soft, well-hydrated, and glowing skin, no matter the weather in Pakistan.
Hyaluronic Acid 2% + B5 (Original Formulation) is The Ordinary's iconic hydrating serum, trusted by skincare lovers around the world. This rich, deeply moisturizing serum helps your skin look smoother and healthier, while also strengthening your skin's natural barrier.
What's inside?
4 Types of Hyaluronic Acid:
This powerful blend includes low, medium, and high molecular weight hyaluronic acids, along with a next-gen HA crosspolymer. Together, they deliver multi-layer hydration meaning your skin stays soft, plump, and fresh-looking all day.
Pro-Vitamin B5 (Panthenol):
This skin-loving vitamin helps boost your skin's ability to hold moisture. It also supports the natural formation of ceramides and fatty acids ? key building blocks that keep your skin barrier strong and healthy.
Prefer something lighter?
If you're looking for a hyaluronic serum with a lighter feel perfect for humid weather or oily skin try Hyaluronic Acid 2% + B5 (with Ceramides). This updated version contains one extra type of hyaluronic acid plus ceramides for next-level hydration. It absorbs quickly, softens fine lines, and keeps your skin hydrated without any sticky feeling.
The Ordinary High-Spreadability Fluid Primer (30ml) is a lightweight and versatile primer that goes beyond creating a smooth canvas for makeup application, offering a range of benefits for various skin types.
Targets:
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Smooth Application: The primer ensures high spreadability, allowing for effortless and even application of makeup.
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Enhanced Makeup Wear: It creates a long-lasting base, preventing makeup from settling into fine lines and ensuring a flawless finish throughout the day.
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Hydration: The formula contains advanced silicones that provide a hydrating barrier, leaving the skin feeling soft and comfortable.
Benefits:
- Seamless Makeup Application
- Prolonged Makeup Wear
- Hydrated Skin
Ingredients:
- Advanced Silicones
Suitable for Skin Type:
All skin types
Choose The Ordinary's High-Spreadability Fluid Primer for its lightweight and hydrating formula. Whether you wear makeup daily or occasionally, this primer provides a seamless base, ensuring your makeup stays fresh and flawless for an extended period. Its affordable price makes it an excellent addition to your makeup routine for a polished and long-lasting finish.
With a 'gentle-is-essential' formula, the Sulphate 4% Cleanser for Body and Hair (240ml) from The Ordinary is your 2-in-1 ticket to cleansed skin from top to toe.
This multipurpose powerhouse uses a modified sulphate derivative called SLES-2 (at a minimal concentration of just 4%) as a cleansing agent to dissolve the barrier between dirt and oil on your skin, scalp and hair. Working to protect your moisture barrier, this modified sulphate is also ideal for those with dry or sensitive scalps thanks to its nourishing texture and lightweight feel. The only downside? You'll be tempted to stay in the shower even longer.
Has your skin seen better days? Are you noticing a lack of firmness, pigmentation, and crow's feet? If so, The Ordinary Matrixyl 10% + HA is the serum you've been wishing for to address your concerns. A potent peptide complex helps to diminish lines and wrinkles, while hyaluronic acid nourishes and gives skin a plumper, more youthful feel. This versatile serum is a must-have in your anti-ageing arsenal.
Key benefits:
- Skin looks smoother, softer, and plumper
- Diminishes the appearance of lines and wrinkles
- Boosts skin hydration levels
- Works well on face, neck, and around the eyes
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Key ingredients:
- Matrixyl is a peptide complex scientifically proven to reduce both static and dynamic wrinkles. This anti-aging serum features two of generations of Matrixyl, including Matrixyl 3000 and Matrixyl Synthe 6.
- Hyaluronic acid is a true moisture magnet. This ingredient has a unique ability to hold 1000 its weight in water, plumping and hydrating the skin.
- Glycerin is a humectant, a protectant, and aids in cell repair. Its emollient properties are particularly beneficial to oily skin types.
- Castor oil is anti-inflammatory, antibacterial, and helps heal the skin from within.
How to use:
- Apply a few drops of The Ordinary Matrixyl 10% + HA to clean skin prior to applying face oil, serum or moisturizer.
- This product should ideally be used both morning and night for optimal results.
What is this product formulated WITHOUT?
This hyaluronic acid serum is paraben free, cruelty free, vegan, and gluten free. Additionally, it is free of silicone, nuts, artificial colours and fragrance.
Who is this product for?
The Ordinary Matrixyl 10% + HA can be used by both men and women and on any skin type. Whether your skin is dry, oily, normal, sensitive or mature, this serum is ideal for nearly everyone looking to minimise the effects of skin ageing.
The Ordinary 100% Niacinamide Powder (20g) offers a customizable and potent solution for addressing various skincare concerns, making it a standout choice for individuals seeking targeted skincare solutions.
Targets:
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Blemish Reduction: Niacinamide helps regulate oil production, reducing the appearance of blemishes and congestion.
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Brightening: It helps fade dark spots and hyperpigmentation, promoting a more even skin tone and radiant complexion.
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Minimizes Pores: Niacinamide helps tighten enlarged pores, resulting in smoother and refined skin texture.
Benefits:
- Blemish Reduction
- Brightening Effect
- Minimized Pores
Ingredients:
- 100% Niacinamide Powder
Suitable for Skin Type:
Al skin types
Choose The Ordinary's 100% Niacinamide Powder for its versatility and potency. By allowing you to customize the concentration according to your skin's needs, this powder offers a tailored approach to skincare. Whether you're targeting blemishes, dark spots, or enlarged pores, incorporating niacinamide into your routine can help achieve a clearer, brighter, and more balanced complexion.
The Ordinary Natural Moisturizing Factors + HA (30ml) is a straightforward yet effective moisturizer designed to address various skincare needs with a focus on hydration and skin barrier support.
Targets:
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Hydration: The inclusion of Natural Moisturizing Factors (NMF) ensures optimal skin hydration, preventing dryness and maintaining a supple complexion.
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Skin Barrier Support: NMF components mimic the skin's natural lipids, strengthening the skin barrier and protecting against external stressors.
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Versatility: Suitable for use on all skin types, offering hydration without clogging pores or causing irritation.
Benefits:
- Intense Hydration
- Strengthens Skin Barrier
- Non-Comedogenic
Ingredients:
- Natural Moisturizing Factors (NMF)
- Hyaluronic Acid (HA)
Suitable for Skin Type:
All skin types
If you're looking for a versatile and affordable moisturizer that effectively nourishes and strengthens your skin, this option provides a balanced and reliable solution for daily skincare with best price in Pakistan .
Multi-Peptide + HA Serum (formerly known as Buffet) is a universal formula that combines a comprehensive array of technologies to improve skin smoothness and target multiple signs of aging at once. By utilizing four well-studied peptide technologies, skin-friendly amino acids, and multiple hyaluronic acid complexes, it helps significantly improve the appearance of crow's feet, as well as improving the feel of skin elasticity and firmness.
This formula contains SYN-AKE, Matrixyl synthe'6, Matrixyl 3000, ARGIRELOX peptide, Hyaluronic Acid, Amino Acids, and Bio-Derivatives
All trademarks belong to their respective owners. SYN? is a trademark of DSM, Matrixyl synthe'6 and Matrixyl 3000 are trademarks of Sederma Inc., and ARGIRELOX is a trademark of Lipotec S.A.U. Neither DECIEM nor The Ordinary is affiliated with the trademark owners.
Clinical Results
- Targets common signs of aging such as the look of crow's feet, firmness and elasticity.
- Reduces the appearance of crow's feet wrinkles after 8 weeks*
- Improves the look of skin smoothness and texture*
- Promotes an improved appearance in skin's elasticity and firmness*
*Independent efficacy study performed on 30 individuals over an 8 week period.
The Ordinary Amino Acids + B5 (30ml) is a nourishing serum that packs a punch with essential ingredients for optimal skin health.
Targets:
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Hydration: The inclusion of vitamin B5 enhances skin's hydration, leaving it plump and moisturized.
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Nourishment: Amino acids provide the building blocks for healthy skin, promoting a revitalized and balanced complexion.
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Improves Skin Barrier: The serum supports the skin's natural barrier function, ensuring resilience against external stressors.
Benefits:
- Intense Hydration
- Nourishes Skin
- Supports Skin Barrier
Ingredients:
- Amino Acids
- Vitamin B5
Suitable for Skin Type: Ideal for all skin types, especially those in need of hydration and nourishment.
Price in Pakistan: The Ordinary maintains its commitment to affordability, offering the 30ml Amino Acids + B5 at a reasonable price in Pakistan. This makes it an accessible and effective option for individuals seeking a well-rounded serum for overall skin improvement.
Whether you're dealing with dryness, dullness, or an uneven complexion, this serum provides a comprehensive approach to enhance the health and appearance of your skin, all at an affordable price.
The Ordinary's 100% L-Ascorbic Acid Powder (20g) stands out as a versatile and potent addition to your skincare routine. Packed with Vitamin C, this powder offers a customizable approach to address various skin concerns.
Targets:
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Brightening: L-Ascorbic Acid, a pure form of Vitamin C, targets dullness and uneven skin tone, promoting a brighter and more radiant complexion.
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Anti-Aging: Known for its antioxidant properties, Vitamin C helps combat free radical damage, reducing the appearance of fine lines and wrinkles.
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Collagen Synthesis: The formulation stimulates collagen production, enhancing skin elasticity and firmness.
Benefits:
- Tailored Vitamin C Concentration
- Enhanced Brightness
- Anti-Aging Support
Ingredients:
- 100% L-Ascorbic Acid Powder
Suitable for Skin Type: Ideal for various skin types, especially those looking for a customizable and potent Vitamin C treatment.
Price in Pakistan: The Ordinary maintains its commitment to affordability, offering the 20g L-Ascorbic Acid Powder at a reasonable price in Pakistan. This makes it a cost-effective and versatile choice for individuals seeking a personalized Vitamin C solution.
Why Choose L Ascorbic Acid Powder? :
Choose The Ordinary's L-Ascorbic Acid Powder for a flexible and effective Vitamin C treatment. Its customizable nature allows you to tailor the concentration to your skin's needs, providing a potent and affordable solution for achieving a brighter, youthful complexion.
The Ordinary Retinol Serum 1% in Squalane is a potent treatment targeting signs of aging. It promotes skin renewal, reducing wrinkles and improving texture.
Why to Choose The Ordinary Retinol Serum ?
Youthful glow: The Ordinary Retinol Serum 1% In Squalane 30ml a standout among skincare marvels designed exclusively for those seeking a youthful glow. Uncover the transformative power of this potent 30ml serum.
fine lines: Address fine lines and wrinkles with a powerful formulation that promises visible results, making it a must-have in your skincare routine.
Premium Skincare in Pakistan :
Embark on a journey to radiant skin with The Ordinary's Retinol 1%, now available in Pakistan. This premium skincare solution delivers effective results, offering a transformative experience for your skin.
Enhanced with Nourishing Squalane for Gentle Application:
Indulge in the luxurious feel of a serum enhanced with nourishing squalane. This addition ensures a gentle application, leaving your skin revitalized and refreshed after each use.
Invest in Timeless Beauty :
The Ordinary Retinol 1% at Trendify.pk and invest in timeless beauty. Explore the magic of The Ordinary products, renowned for their quality and effectiveness in transforming your skincare regimen.
Benefits of The Ordinary Retinol Serum:
a premium skincare solution for addressing fine lines and wrinkles.
Retinol Uses: Embrace the versatile uses of retinol in The Ordinary Retinol 1%, addressing various skincare concerns for a comprehensive solution.
Retinol Serum Price in Pakistan:
The most updated price of The Ordinary Retinol 1% in Pakistan, available exclusively at Trendify.pk.
Hyaluronic Acid Serum 2% + B5 is a water-based formula that helps keep your skin hydrated on many levels by mixing low-, medium-, and high-molecular-weight hyaluronic acid molecules with a new type of hyaluronic acid crosspolymer
Hyaluronic Acid Targets :
- Dehydration
- Fine lines
- Retain moisture in the skin
- Promoting a plump and hydrated complexion
Skin Type:
All Skin Types
Key ingredients:
Sodium Hyaluronate
Sodium Hyaluronate Crosspolymer
Panthenol
Benefits:
- Intense Hydration
- Plumping and Smoothing
- Dry and Dehydrated Skin
- Enhanced Skin Texture
- Radiant Complexion
- Fine Lines and Wrinkles
The Ordinary maintains its reputation for providing high-quality skincare at an affordable price point, and the Hyaluronic Acid Serum is no exception.With its carefully selected ingredients and accessible price point, it has become a staple in many skincare routines, providing a refreshing boost to the skin's moisture levels.
A lightweight serum-like primer that prepares skin for the application of makeup.
Using an advanced formula of adaptive silicones, this smoothing serum mattifies and hydrates skin, blurring pores for a high-definition makeup look and helping foundation to adhere to skin for longer. For those who prefer to go bare-skinned, this also performs as a light, non-oily surface hydrator for a natural dewy look.
- Dimethicone – A fluid silicone which creates a smoothing barrier over the skin’s surface, helping makeup to glide across with ease.
Ideal to use alone for a naturally perfected finish, or under makeup to improve longevity, The Ordinary High-Adherence Silicone Primer uses advanced adaptive silicones to act as a matte, hydrating, blurring primer for makeup that looks higher in definition and adheres for longer.
Hyaluronic Acid 2% + B5 (Original Formulation) is The Ordinary's iconic hydrating serum, trusted by skincare lovers around the world. This rich, deeply moisturizing serum helps your skin look smoother and healthier, while also strengthening your skin's natural barrier.
What's inside?
4 Types of Hyaluronic Acid:
This powerful blend includes low, medium, and high molecular weight hyaluronic acids, along with a next-gen HA crosspolymer. Together, they deliver multi-layer hydration meaning your skin stays soft, plump, and fresh-looking all day.
Pro-Vitamin B5 (Panthenol):
This skin-loving vitamin helps boost your skin's ability to hold moisture. It also supports the natural formation of ceramides and fatty acids key building blocks that keep your skin barrier strong and healthy.
Prefer something lighter?
If you're looking for a hyaluronic serum with a lighter feel perfect for humid weather or oily skin try Hyaluronic Acid 2% + B5 (with Ceramides). This updated version contains one extra type of hyaluronic acid plus ceramides for next-level hydration. It absorbs quickly, softens fine lines, and keeps your skin hydrated without any sticky feeling.
The Ordinary Euk 134 0.1% (30ml) is a unique and potent antioxidant serum that targets oxidative stress, offering a range of benefits for improved skin health.
Targets:
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Oxidative Stress: Euk 134 is a mimic of superoxide dismutase, an enzyme that fights oxidative stress and defends the skin against environmental damage.
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Antioxidant Protection: The serum provides powerful antioxidant support, helping to neutralize free radicals and protect the skin from premature aging.
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Skin Health: Euk 134 contributes to overall skin health by combating the effects of oxidative stress on the skin's appearance.
Benefits:
- Antioxidant Defense
- Neutralizes Free Radicals
- Supports Skin Health
Ingredients:
- Euk 134 (0.1%)
Suitable for Skin Type: Ideal for various skin types, especially those looking to strengthen their skin's defense against oxidative stress.
If you're looking for a powerful antioxidant serum to fortify your skin against environmental aggressors and maintain a healthy complexion, this serum is an excellent choice for overall skin well-being at best price in Pakistan .
Skin Type: Normal, Dry, Combination, and Oily
Skincare Concerns: Fine Lines and Wrinkles, Dark Circles, and Puffiness
Formulation: Lightweight Serum
Highlighted Ingredients:
- Palmitoyl Tripeptide-38: Visibly reduces volume and depth of wrinkles around eyes.
- Glucosides: Improve the look of dark circles and puffiness.
- Niacinamide and Ash Bark Extract: Effectively tackle under-eye bags.
Ingredient Callouts: Free of parabens, formaldehydes, formaldehyde-releasing agents, phthalates, mineral oil, retinyl palmitate, oxybenzone, coal tar, hydroquinone, sulfates SLS & SLES, triclocarban, triclosan, and contains less than one percent synthetic fragrance. It is also vegan and cruelty-free.
What Else You Need to Know: This water-based formula contains multiple peptide technologies that address visible, common signs of aging associated with the eye contour, including the look of crow's feet, under-eye wrinkles, puffiness, and dark circles.
Clinical Results: In clinical testing on 48 subjects, after using the product twice a day:
After 4 weeks:
- There was significant improvement in the appearance of crow's feet wrinkles
- There was significant improvement in the appearance of under-eye wrinkles
- There was significant visible improvement in skin luminosity/brightness around the eye contour
In clinical testing on 22 subjects, after using the product twice a day:
The Ordinary Resveratrol 3% + Ferulic Acid 3% (30ml) is a powerhouse antioxidant serum designed to address various skin concerns and enhance skin health.
Targets:
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Antioxidant Protection: Resveratrol and Ferulic Acid provide robust antioxidant defense, shielding the skin from environmental stressors and free radicals.
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Anti-Aging: The formulation helps reduce the appearance of fine lines and wrinkles, promoting a smoother and more youthful complexion.
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Brightening: Resveratrol contributes to improved skin tone and radiance, adding a luminous quality to the skin.
Benefits:
- Powerful Antioxidant Support
- Anti-Aging Properties
- Enhanced Brightness
Ingredients:
- Resveratrol (3%)
- Ferulic Acid (3%)
Suitable for Skin Type:
All Skin types
With its powerful combination, this serum not only addresses aging concerns but also provides essential protection against daily environmental aggressors. It's an excellent addition to any skincare routine for those looking to maintain a youthful and radiant complexion in reasonable price .
The Ordinary 100% Organic Cold-Pressed Rose Hip Seed Oil is a daily support formula packed with vitamins, antioxidants, and essential fatty acids. This pure, cold-pressed oil targets signs of aging, brightens skin dullness, and deeply hydrates the surface barrier, while maintaining its full potency to nourish skin completely.
Benefits:
Visibly Reduces Signs of Aging, Deeply Hydrates and Softens Skin, Brightens and Evens Skin Tone, Supports a Healthy Barrier.
Skin Type:
All skin types, especially great for Dehydrated or Mature skin
Key Ingredients:
100% Organic Cold-Pressed Rose Hip Seed Oil. How to Use: Apply a few drops to the entire face once a day, ideally at bedtime after applying water-based skincare treatments.
The Ordinary 100% Niacinamide Powder offers a direct, highly customizable topical experience to target visible shine, enlarged pores, and irregular skin texture. This fine powder format is designed to be dissolved and mixed into non-conflicting, water-based skincare treatments (like hyaluronic acid serums) to create a personalized, high-potency Niacinamide boost.
Benefits:
Completely Customizable Skincare Treatment, Maximum Pore Refinement and Sebum Control, Visibly Smooths Irregular Texture, Brightens Uneven Complexion.
Skin Type:
Normal, Combination, Oily, and Dull skin types. Key Ingredients: 100% Pure Niacinamide Powder.
How to Use:
Mix a quarter scoop of the powder with a few drops of a water-based serum or moisturizer in the palm of your hand until dissolved, then apply to the face in the AM or PM. Do not mix with direct Vitamin C (L-Ascorbic Acid) or strong direct acids.
A lightweight emulsion for face and body, to help even the appearance of skin tone and reduce the appearance of dark spots.
Targets Uneven Skin Tone, Dryness, Signs of Aging.
Ingredients:
Aqua (Water), Ethyl Macadamiate, Niacinamide, Propanediol, Glycerin, Sphingomonas Ferment Extract, Pentylene Glycol, Ethylhexyl Olivate, Polyglyceryl-4 Oleate, Sodium Acrylates Copolymer, Isoceteth-20, Sodium Citrate, Citric Acid, Malic Acid, Trisodium Ethylenediamine Disuccinate, Tocopherol, Ethylhexylglycerin, Phenoxyethanol, Chlorphenesin.
Our formulations are updated from time to time as part of our commitment to innovation. As such, the ingredient list shown here may vary from the box of the product depending on time and region of purchase.

